Running across Europe: The Rise and Size of one of the Largest Sport MarketsJeroen Scheerder, Koen Breedveld, Julie Borgers Springer, 15.01.2015 - 297 Seiten Analysing in-depth data from 11 European countries, this collection explores the rise of the European running market, the reasons and motives for running, and the most important players in the field. The volume sets out policy challenges and marketing possibilities and addresses issues of participation, cost and health. |
Inhalt
1 Who Is Doing a Run with the Running Boom? The Growth and Governance of One of Europes Most Popular Sport Activities | 1 |
Trends and Governance in Running | 28 |
Running for the Sake of Running? A Profile and Segmentation of Danish Runners | 59 |
The Governance and History of Running the Decision to Run and Trends in Running Participation | 81 |
From Elite Running to Mass Running Events | 105 |
Running Participation Motivation and Images | 121 |
Mass Running A New Trend from Ancient Times? | 140 |
The Popularisation and Expansion of Amateur Running Culture | 163 |
Rising Participation Rates Shifting Segments | 187 |
A Study of Ljubljana Marathon Participants | 208 |
A Sociological Analysis of the Evolution and Characteristics of Running | 225 |
The Way Forward | 241 |
265 | |
Andere Ausgaben - Alle anzeigen
Running across Europe: The Rise and Size of one of the Largest Sport Markets Jeroen Scheerder,Koen Breedveld,Julie Borgers Eingeschränkte Leseprobe - 2015 |
Running across Europe: The Rise and Size of one of the Largest Sport Markets J. Scheerder,K. Breedveld,Alex Danchev Keine Leseprobe verfügbar - 2015 |
Running across Europe: The Rise and Size of one of the Largest Sport Markets Jeroen Scheerder,Koen Breedveld,Julie Borgers Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
adults age groups analysis athletics clubs Athletics Federation bark running tracks Boston Marathon Bottenburg Budapest Marathon chapter competitive countries Denmark England Athletics European Evolution female runners Figure finishers Finland Flanders frequent runners gender Greece Half Marathon Hungary incidental runners increased Journal of Sport leisure Leuven level of education lifestyle Ljubljana Marathon Llopis-Goig London Marathon male marathon events marathon races mass running events motives Netherlands ning Noppe number of participants number of runners number of running Olympic once-a-week participation Paavo Nurmi participation in running participation in sport participation rates percentages physical activity popular sports popularity of running population practice of running practise running running groups running in Flanders running market running participation sample Scheerder Slovenia social Sociology of Sport Sport England Sport Management sports activity sports clubs sports participation Table tion total number wave of running women York City Marathon